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Make a Difference

585 Services

Real Time Polling Data

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585 uses proprietary technology to digitally ask our audience before, during, and after messaging if they are aware of a candidate or cause, how they feel towards a candidate or cause, and how they plan to vote. Responses are gauged and react in real time with appropriate messaging and tactic to deliver additional awareness or voter conversion. This type of marketing elasticity automatically adjusts campaigns to the voter experience according to variables in messaging, share of voice and recent news cycles. 

Message Refinement

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Voting is a passionate, emotional exercise. In 15 minutes, political commercials are measured through proven AI against 7 KPIs to ensure the message resonates with the voter in a manner that boosts affinity towards candidate or cause. 

  1. Appeal

  2. Persuasion

  3. Affinity

  4. Understanding

  5. Branding 

  6. Enjoyment

  7. Involvement


Media Placement

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Using leading AI technology 585 enables Natural Language Processing and Video Content Recognition to combine with 1P and 3P data to reach every voter. 

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Our media offers a blend of precise targeting and economies through efficiencies, making every campaign dollar work harder.

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  • TV

  • Connected Television

  • Radio

  • Streaming Audio

  • Out Of Home

  • Digital Out Of Home

  • Instream Video

  • Outstream Video

  • Podcast 

  • Interstitial Video

  • Native Ads

  • Display Ads

  • Social Media

  • YouTube

  • Newspaper / Print

  • Influencer

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Digital Creative Design

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585 builds ads from scratch- or from existing assets for continuity. Display, video, audio, DOOH and native ads are driven by a database of best interactions. 585 knows the right imagery, colors, shapes, types of displays and words that evoke the best outcomes. ​

Yes! I pledge my vote to make a difference

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